Logos as Outdoor Mobile Augmented Reality Applications


IWAIT2012

 In this paper, we propose an outdoor AR service technology that employs company logos painted on the wall and curing of buildings under construction as markers for AR application. This technology will bring big economic effect, because it can distribute and advertise information of a building under construction, such as finished appearance and tenants to be in the building, to drivers, passengers, and pedestrians walking in front of the building.

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